专案目标
Deen's goal in the website design and digital upgrade project is to achieve the transformation from data-driven insights to user experience through innovative brand building and digital technology application. Provide users with in-depth product and service information, while optimizing their online interaction experience to make it smarter, more personalized and easier to operate. The aim is to achieve a new positioning of the brand image, enhance the attractiveness of the online platform, and provide reliable and comprehensive data support for business decisions. By optimizing the user experience and providing in-depth business data, the company will become an industry leader in delivering superior digital experiences to its customers.
设计理念
Shortest user path & rich visual experience
In the face of numerous existing information publishing platforms, we hope to create a mobile webpage with visual memory and high-quality user experience on the basis of combining the basic needs of customers.
Differentiated design is made in many mobile media release web pages, combining the familiar news browsing experience of users with more convenient, faster and richer design.
· Delicate, rich and rigorous in visual perception;
· From the logical structure, with the help of fast classification, users can quickly land the corresponding content at multiple levels;
· Convenient, fast and focused user experience.
客户简介
Since 1995, Deen has been committed to the development and production of more than 80,000 specifications and models of mechanical parts to meet the standardized and personalized needs of different customers. Production melt casting, forging, machining, hot table processing, assembly and packaging as one, and set up a number of sales companies at home and abroad, and in Shanghai, Guangzhou, Tianjin, Chengdu, the United States, South Korea and other places set up warehouses, to provide customers with warehouse integration services.
团队介绍
Customer: Deen
Creative Director: Guan Guan Galya
Project management:jiahao zhao
UI:yi jiang、Jin
Dynamic design:Mengyang
Copywriting:Pang
Development:Development team
Release time:Sep. 2023
方法论
Golden 15 seconds - User shortest path
Peak experience - Brand visual highlight