专案目标
All-round improvement from creative vision to user experience
Anji Storage can create a set of visually stunning, interactive smooth brand rebranding and official website construction program. The program will combine the core business and technical characteristics of Anji energy storage, and demonstrate its professional strength and innovative spirit in the field of energy storage through well-designed visual elements and interactive logic.
We are committed to building Anji Energy storage's website into the preferred platform for users to explore energy storage technology. With a clear information architecture and intuitive navigation design, we will ensure that users can easily find the information they need and quickly learn about the latest developments, product features and technical advantages of Anji Energy Storage.
Through data analysis and optimization, the user experience and business conversion rate of the official website are continuously improved. We will continue to pay attention to user feedback and behavioral data, timely adjust the design scheme, to ensure that the official website of Anji energy storage is always in the forefront of the industry, and bring excellent brand experience to users.
设计理念
Shortest user path & rich visual experience
In the face of numerous existing information publishing platforms, we hope to create a mobile webpage with visual memory and high-quality user experience on the basis of combining the basic needs of customers.
Differentiated design is made in many mobile media release web pages, combining the familiar news browsing experience of users with more convenient, faster and richer design.
· Delicate, rich and rigorous in visual perception;
· From the logical structure, with the help of fast classification, users can quickly land the corresponding content at multiple levels;
· Convenient, fast and focused user experience.
客户简介
Anji Energy Storage, as the world's leading energy storage technology solution provider, has been committed to promoting the sustainable development and efficient use of renewable energy. As an important part of its core business, Anji Energy Storage is focused on providing customers around the world with advanced, stable and reliable energy storage systems to meet the growing energy demand.
The company focuses on the development of efficient, safe and customizable storage and charging products, and has obtained a number of product patents, trademarks and Copyrights. In addition to the production of related products, we also provide overall solutions such as "supercharging stations" and "zero carbon", and meet the needs of the market and different industries through "one-stop" services.
团队介绍
Customer: Ampere energy storage
Creative Director: Guan Guan Galya
Project management:jiahao zhao
UI:yi jiang、Jin
Dynamic design:Mengyang
Copywriting:Pang
Development:Development team
Release time:Sep. 2023
方法论
Golden 15 seconds - User shortest path
Peak experience - Brand visual highlight